In 2009, we had Phua Chu Kang with his crass rap on the trains.
Last year we had the Dim Sum Dollies annoying us with "train is coming ..train is coming..."
But this year's jingle takes the cake!
From the brickbats of the past 2 years, I guess SMRT did learn a little about public irritation with their song and dance jingles.
So this year it was a more 'reality' message of courtesy but the most idiotic thing they did was to get a schoolboy shouting in Singlish.
Wei ! Wei ! Wei !
That was about the only English vocal in the revised commercial and they fluffed it with poor English diction!
What does it mean?
Here listen to it yourself. Be warned: it's grossly irritating.
The clip loops every minute and if you are waiting at the station you'll go nuts listening to this irritating jingle.
Find out what happened when Hitler learned that SMRT made a new courtesy video.
Phua Chu Kang jingle
Dim Sum Dollies
Train is coming...train is coming